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Ade training, stretching and practising yoga across mountains, temples and beaches

Partnerships

Your clients deserve better than BORING 🥱

I create playful, intelligent stories around health, movement, nature and wellbeing to turn ideas that could feel complicated into experiences people understand, remember, and share!So let's make people curious about your brand!

Audience

The Numbers! And they're good ones 😉

I have a deeply-engaged and fast-growing audience drawn to content that makes movement, wellbeing and higher thinking feel engaging, human and memorable.

340,000+

Instagram followers

A community built in under six months.

22,197,429

Views in past 90 days

Attention at broadcast scale, every quarter.

179.2k

Median Reel views

Consistent reach, not one-off spikes.

24.2%

USA audience

The largest single market in the audience.

18.4%

UK audience

A strong home base alongside global reach.

Ages 25-44

= 58.9% of audience

Prime working-age, prime spending age.

Who is watching

Gender

An even split — the content lands with everyone.

  • Men52.9%
  • Women47.1%

Age range

Nearly six in ten sit in the 25–44 bracket.

  • 13–171.0%
  • 18–2412.0%
  • 25–3433.5%
  • 35–4425.4%
  • 45–5414.0%
  • 55–649.0%
  • 65+5.1%

Where they are

Top countries

Deep roots in the US and UK, with real global spread.

  • United States24.2%
  • United Kingdom18.4%
  • India8.6%
  • Australia4.8%
  • Canada3.9%

Top cities

Concentrated in the world's major metros.

  • London3.0%
  • New York1.2%
  • Bangalore1.1%
  • Sydney1.0%
  • Melbourne1.0%
Ade practising yoga, studying a leaf, giving massage, exploring rice fields and lifting weights, framed in a misty forest

Wanna see my work?

Watch me on Instagram

What can we make together? 🤩

  • 01

    Brand films that teach, not pitch

  • 02

    Long-term creative partnerships

  • 03

    UGC for your own channels

  • 04

    Stories from remarkable places

  • 05

    Talks, workshops & live experiences

Let's talk!

Share what you have in mind, your timings and your budget range, and I'll respond personally.

thewellnessade@gmail.com